HillTopp Homes is a Real Estate Investment Company that specializes in acquiring single family homes within the Atlanta Metropolitan Area. PivotPath makes a killer first impression for HillTopp Homes.
Summary:
HillTopp Homes needed a branding strategy to build credibility and visibility to set them apart in an already inundated marketplace.
About the Client:
HillTopp Homes is a new real estate company located in the Atlanta Metropolitan area.
The Challenge:
Real estate branding defines who a company is and why people do business with them. In any market, the number of real estate companies is vast, thus making name recognition invaluable, especially for a new and upcoming company.
The Solution:
PivotPath developed a branding strategy for HillTopp Homes that included logo design and a landing page. Through the strategy development process we helped HillTopp Homes develop their mission statement, scope of capabilities, define the competition, identify ideal customers (targeted audience), and develop a vision for the future. This strategy-building phase set the direction for the design work to come.
The Results:
PivotPath helped HillTopp Homes establish a brand identity and voice that is memorable, made them visible amongst the competition and provided leads for future sales without breaking the bank.