Pivoting Your Path Series

Over the years, we have helped dozens of clients with their marketing and communications challenges. Some of the challenges are resonating with stakeholders during a pandemic, utilizing strategic partnerships for greater impact, and simply measuring the success of a community outreach campaign. 

Pivoting Your Path is a series of 2 to 3-min videos that addresses your challenges and strategic tactics to overcome them. 

‘When in Rome, live as the Romans do; when elsewhere, live as they live elsewhere.’ The idea of conformity might be appealing to some, but it’s not that simple in the diverse, multicultural environment. Part of the wonders of effective communication is maintaining a diverse audience. Even so, it’s essential

strategic partnerships

Partnerships are a cornerstone of community outreach and engagement. When two or more organizations cohesively work together towards a common goal, greater presence and impact can occur. However, building a successful partnership requires organizations to strategically engage their communities together. To do so, organizations must learn how to utilize their

creating and maintaing coalitions and partnerships

Selecting the Right Communications Agency for Your Municipality When selecting the right communications agency for your municipality and looking at how many agencies are out there, it’s easy to become overwhelmed, flustered, and frustrated. Marketing might seem like a field traditionally reserved for for-profit businesses. But, certain aspects of local

It is International Strategic Planning month, and time for organizations to develop their strategic plans for the year. Although it can seem cumbersome, strategic plans are vital to ensuring your organization meets its goals and objectives. It also aids your team in knowing where to properly manage time and resources

Communications can either make or break your market, and when you’re working in an intergovernmental organization like the European Union or United Nations, every bit of strategy helps. Marketing communications is worth its weight in gold as it captures the attention of beneficiaries, community-based organizations, and strategic partners alike and

gdpr guidelines

First things first. We’re not lawyers, and what follows does not constitute legal advice. We have a vested interest in the success of our partnership and want to provide information to collectively aid us through this process.  Download guide here Here are five big questions related to GDPR: What is

https://pivotpathdigital.com/wp-content/uploads/2021/10/Direct-Mail-Final1.mp4 As the end of the year rolls in, campaigns to fund programming start to fill donors and supporters inboxes and mailboxes. Looking for a few tips to stand out as well as connect enough to maximize your fundraising efforts? Try direct mail! There is a strategic link between direct

Writing up the required annual report can be the most dispiriting part of the year for nonprofits and community foundations, especially in a year so many were threatened by COVID-19. However, it can also be an opportunity to effectively market your organization’s story by getting visually creative. Here are six

Africa is practically an economic goldmine, with thousands upon thousands of business owners, both big and small, revolutionizing various industries in the continent.  Countless countries have taken advantage of Africa’s flourishing economy and grew their start-ups into similarly flourishing enterprises. Whether in the East, the West, the North, or the

Video marketing has many great marketing benefits, but what grabs the attention of your audience? We spend the majority of our time on our phones, the internet, or watching television. Gifs and videos are all around us, on TikTok and Instagram stories, capturing our attention and shortening our attention spans.

strategy

How to Communicate with your Non-Profit Organization (The New Trends)  Nonprofits have seen a significant change in their marketing strategies, communication, and fundraising since the pandemic impacted their organizations. They have been creative in planning their communication with others and what that will look like post-pandemic. Look to see What’s

European Union Delegation to Sierra Leone The mission of PivotPath, in partnership with the European Union Delegation to Sierra Leone, was to ensure maximum exposure of agro-technology initiatives in Sierra Leone through the successful receipt of the Delegation’s Call for Proposals. Summary: Under its Jobs & Growth Programme, the European

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